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Tobacco Advertising

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To The Editor:

As a frequent traveler to Canada, and the mother of two Reality Check members, I have been drawn to the marketing (or lack thereof) that our neighbors to the north have in their stores.

Most Canadian provinces have passed laws that require tobacco displays to be covered. This makes the tobacco industry’s influence virtually non-existent to the vendors most vulnerable consumers; children. As a mother of three, and a school district employee, the well-being of children is always one of my greatest concerns. Tobacco marketing draws our children in and increases the likelihood that they will experiment with tobacco.

While I applaud our local vendors such as Price Chopper, who have chosen to cover their displays, it would be even more satisfying to see New York State pass legislation that requires all marketers to cover their tobacco displays.

Judy DeSantis

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